Tuesday, July 29, 2008

Would you own the company?

One thing I noticed about Warren Buffet is that he prefers to buy whole businesses than just a portion of his stock. This seems to go against the common notion of owning stocks, which is to basically flip it onto someone else at a higher price.

I am bringing this up because owning a stock is the exact same thing as owning the business, yet no one really thinks that way.

Instead of framing your decision making into whether the price of the stock go up, ask yourself "would I own the company?" If there was no such thing as a market, would you still want to own the stock? Are the long term prospects of the business strong, and is the future cash flows from the business make up for the initial investment?

This is what Warren Buffet does, and he seems like he knows what he is doing.

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